Hi! I’m wondering if you have any advice to broaden the view of your substack in the realm of readers. I’ve been using tags and SEO but I’m not great at it and I’m wondering if I’m not doing enough/doing something wrong.
I would like to start another substack, a fiction one, but I want to get a grasp this first
Hi! I’m wondering if you have any advice to broaden the view of your substack in the realm of readers. I’ve been using tags and SEO but I’m not great at it and I’m wondering if I’m not doing enough/doing something wrong.
I would like to start another substack, a fiction one, but I want to get a grasp this first
Something you can lean into for the next few months too..
You can start with getting to know the readers you have.
Then when you have an idea of why they are with you and some language that really connects - use some of that in your marketing efforts both on and off platform. Clarity is key here. Tags (while you mention) them aren't always what folks think - more here - https://sparkleon.substack.com/p/tidying-up-our-homepage-navigation. You can also check out Kristi Keller's latest article on Susbtack SEO and Russsell's stuff on that too...
I don't know what this means. Are you asking how you get more subscribers? I don't think that's something I can tell you in a comment. We wrote a whole book about it though. https://www.kickstarter.com/projects/writermba/sellstack
Yeah, so this is a 10,000 word answer+. You're asking how to build a better brand, and that's like half the whole game. This post is the basis for the book, and it is 10,000+ words. https://www.theauthorstack.com/p/worldclasssubstack
Hi! I’m wondering if you have any advice to broaden the view of your substack in the realm of readers. I’ve been using tags and SEO but I’m not great at it and I’m wondering if I’m not doing enough/doing something wrong.
I would like to start another substack, a fiction one, but I want to get a grasp this first
You want to grow free readers or increase search-ability or both here Melissa?
I guess both? I want to increase search ability to find more readers
Great read from Russell below...
Something you can lean into for the next few months too..
You can start with getting to know the readers you have.
Then when you have an idea of why they are with you and some language that really connects - use some of that in your marketing efforts both on and off platform. Clarity is key here. Tags (while you mention) them aren't always what folks think - more here - https://sparkleon.substack.com/p/tidying-up-our-homepage-navigation. You can also check out Kristi Keller's latest article on Susbtack SEO and Russsell's stuff on that too...
I don't know what this means. Are you asking how you get more subscribers? I don't think that's something I can tell you in a comment. We wrote a whole book about it though. https://www.kickstarter.com/projects/writermba/sellstack
It’s not so much getting more subscribers as it is increasing the ability to be Sean by more people, if that makes sense.
Yeah, so this is a 10,000 word answer+. You're asking how to build a better brand, and that's like half the whole game. This post is the basis for the book, and it is 10,000+ words. https://www.theauthorstack.com/p/worldclasssubstack