Get leverage early and then double down on it. It won't feel like much at first, but my email is a much easier life at 40k subscribers than it was at 100. When I make something, I am always looking for ways to use it other places. People expend so much energy on creating things and not on selling the things they already have, but that st…
Get leverage early and then double down on it. It won't feel like much at first, but my email is a much easier life at 40k subscribers than it was at 100. When I make something, I am always looking for ways to use it other places. People expend so much energy on creating things and not on selling the things they already have, but that stuff has a ton of value and you can bring it back up again and again. I'm not even talking about posting those articles again. I mean using it for courses, marketing blitzes, bundling, and even books that compile your work. People ask how I get stuff done, and I promise it's not because I have more hours in the day. Mostly, I just dick around and recover b/c I have a lot of chronic illnesses, but I do the things that I can leverage.
It’s interesting that you say this as I was just having a discussion with a fellow writer about whether it was copacetic to re-post articles I’ve already shared on social media platforms. Sometimes I think we focus so much on creative we fail to even see the value in selling ourselves - or feel guilty or awkward about it.
I did my first “repost” yesterday because an article I wrote a few months ago about mask bans was particularly timely given a new ban passed in Nassau County, NY… and it was very well received. I debated writing a new piece about it - but I’m so glad I conserved my energy and used what I already had!
Now I just have to find a way to tell my brain that’s “ok”… I struggle just to cross post content across various social media platforms. Always trying to make each post unique is exhausting and probably completely unnecessary
Get leverage early and then double down on it. It won't feel like much at first, but my email is a much easier life at 40k subscribers than it was at 100. When I make something, I am always looking for ways to use it other places. People expend so much energy on creating things and not on selling the things they already have, but that stuff has a ton of value and you can bring it back up again and again. I'm not even talking about posting those articles again. I mean using it for courses, marketing blitzes, bundling, and even books that compile your work. People ask how I get stuff done, and I promise it's not because I have more hours in the day. Mostly, I just dick around and recover b/c I have a lot of chronic illnesses, but I do the things that I can leverage.
It’s interesting that you say this as I was just having a discussion with a fellow writer about whether it was copacetic to re-post articles I’ve already shared on social media platforms. Sometimes I think we focus so much on creative we fail to even see the value in selling ourselves - or feel guilty or awkward about it.
I did my first “repost” yesterday because an article I wrote a few months ago about mask bans was particularly timely given a new ban passed in Nassau County, NY… and it was very well received. I debated writing a new piece about it - but I’m so glad I conserved my energy and used what I already had!
You can release the same article every year for the rest of your life and it will almost assuredly almost always get a good result.
Now I just have to find a way to tell my brain that’s “ok”… I struggle just to cross post content across various social media platforms. Always trying to make each post unique is exhausting and probably completely unnecessary